Dec 27, 2019
In this episode, Blair and Jeff talk about the stats on their recent Facebook ad campaign, a good way to get lots of leads and contracts. Cheap cost per leads, cheap cost per acquisition, and cheap cost per deal with huge profit margins. They go over leading indicators and lagging indicators. There’s a new template in Google Drive with this Facebook ad model; go and take a look.
They also talk about calling back on Mojo, how to determine the ARV, how much houses are sold for comparable to a subject property and price-per-square-foot approach, how to determine the cost for repairs, and what sort of work should an associate do. They discuss adjustments everyone should do after Facebook’s recent changes plus news on two leads that have come from Facebook ads. Next is putting properties in a land trust, resources for setting up a land trust and who could be a good trustee. We have an undesirable situation where a holdover owner wants to stay in a house and how to deal with it, how to negotiate when buying a property with a lease option, the importance of insurance and what coverage is needed for, the difference between subject-to and seller carry-back. Finally, learn about firing a VA, making the first calls, and getting started.
Mentioned Resources:
In this episode we covered:
About Blair:
Blair is the founder and creator of Dealbot, a motivated seller lead generation company. He has managed nearly $2mm in marketing spend and generated over 100,000 motivated seller leads. He also buys and sells houses himself in the Winston-Salem and Charlotte, NC markets. In the past year, he has acquired nearly $3mm in cash flowing rental properties with zero money out of his pocket.
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